Chidinma Exits Capital Hill Music/The Goretti Company
With the expiration of her contract last month, it appears the once rosy relationship that existed between Kedike singer, Chidinma Ekile and record label, Capital Hill Music/The Goretti Company, jointly owned by music video director, Clarence Peters; hip-hop rap artiste, IllBliss (Dat Ibo Boy or Oga Boss) and music producer, Tha Suspect, will require an intervention of God and a change of heart as the MTN Project Fame Season 3 winner, has bid farewell to the company that nurtured her for five years.
According to sources close to record label said the singer is leaving the company that served as her music home, when refused to extend her contractual agreement with the label. The sources said Chidinma had requested that the contract should not be renewed; making her a free agent and can take her career to any direction.
Recall Chidinma in 2010 became the new girl-hero in Nigeria, following her emergence as MTN Project Fame Season 3 winner, defeating Tolu, Eyo, Yetunde, Ochuko, and Ghanaian, Kesse. She thus, became the face of hardawork and spirit with alot of brand deals coming through her way, and the released of her first album Chidinma, while closely partnering with MTN. The LP contained songs Kedike and Jankoliko.
Like a star that she is, Chidinma shone in 2011, as played a huge part in the song Emi ni baller (Capital Hill Music all-star song), setting her up for fire. Subsequent years, her songs, You and I, Kite, among others came thick and fast.
Chidinma as gathered has been reportedly unhappy with the management of her music label and had decided long ago to call it quits. Weekend Beat gathered that Chidinma is not the only artiste who has the company in recent times; Tesh Carter, Kel and Fefe have all been in the news for similar issue.
Some music pundits said the singer has grown and matured with the label in the last five years; therefore, she can make important career decisions for herself and her career, which is in her hands. Many were quick to say that the petite singer in all of the five years at Capital Hill Music, failed to release a body of work, apart from singles.
They argued that though she may not have truly fulfill the true range of her potential as failed to shine at the top, her exit from the company put more weight upon her shoulder and ironically frees her for more growth. Prior to the exit, a number of people share the responsibility for her career. More eyes will be on her now that she decides to go solo, and the pressure to succeed will be enormous.
Where Chidinma goes from here will solely be her decision and choice. However, many entertainment observers suggest that she either seeks out a partnership with an investor, who will fund her works and together they share the proceed (profits) or she gets signed to another record label with a bigger, better contract and more autonomy.
It is difficult to say what will become of the record label, as it seems that the artistes left with the company are Ayoola (who has nothing about Capital Hill on his social media pages), Mz Kiss and Illbliss, who is a part owner of the label.
Effort made to get Illbliss, Clearance Peter and Chidinma speak on the development was abortive, as Weekend Beat after several calls to rapper’s mobile number without answer, sent an SMS, which was not replied as at the time of this report.
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