PAN showcases Peugeot 508, names Kunle Afolayan brand advocate
AS PAN Nigeria Limited unveils the sophistication of its smarten up Peugeot 508, which now boasts of outstanding qualities, the organisation has signed agreement with a foremost movie producer and Chief Executive of Golden Effects Services Limited, Kunle Afolayan as an ambassador for the brand.
Assembled in Nigeria by PAN at its Kaduna Plant, the organisation during the unveiling of the model in Abuja said the vehicle boasts key value propositions and meets the Euro 5 emission standard.
According to the organisation, the new 1.6-litre turbo-petrol engine Peugeot in addition to the outstanding qualities comes with enhanced fuel economy.
Speaking at the occasion, the Managing Director and Chief Executive of PAN Nigeria Limited, Alhaji Ibrahim Boyi said guaranteed automatic LED lightening system for better night vision, auto brake system, and touch screen control panel, make the model a full multimedia car.
He said: “I travelled to and fro Kaduna to Abuja two times on a full tank of petrol with this car. And as you are sitting at the back, you can shut down your AC and the other people will not be complaining, this is the beauty of this car, it has facilities for tea, coffee and all your drinks, it has so many options and the car is very roomy for executives. When you sit at the back you have so much room.”
Afolayan told the media that the new 508 Sedan is a machine that deserves the attention of all upwardly mobile Chief Executives and indeed every car lover.
Afolayan, who by the agreement is to promote the Peugeot brand, said: “Sincerely this is as the Germans will call it, a machine. It is well balanced, the sun is scorching and still you could feel the cool breeze in the car. All the buttons and all the electronics make the car lovely that an average car lover should have, not only because of the look, but because of the safety capacity that it has.”
Afolayan said: “I am a Nigerian advocate and most of what I have done are fully Nigerian, and for us we like to sell what is ours to the international world. We believe in premium, we believe in class and we still give it at affordable price”
Speaking about the agreement, he said: “The deal is for a year; after this year maybe they will renew and maybe the relationship will continue I believe in sustainability.”
The car is expected to feature in a prominent debuting movie called ‘The CEO.
The Head, Marketing PAN Nigeria, Shepuya Icha expressed optimism that the new Peugeot 508 would be an instant success in the Nigeria market.
She said that apart from enhanced performance, the car parades distinguishable features from the old one, stressing that the front grill just below the bonnet is a distinctive Peugeot logo, while the bonnet is a little wider than the old one.
The launch of the new Peugeot 508 Sedan was witnessed by many stakeholders in the automotive industry, including the Director General of the National Automotive Design and Development Council (NADDC) Aminu Jalal, the representative of the Comptroller General of Nigerian Customs Services, Tajudeen Olarewaju among other dignitaries.