Opera News reaches one million downloads in just four weeks in Nigeria
OPERA News, the standalone news app developed by Opera, has broken the one million download milestone in less than four weeks since its release. The app, which provides users with easy access to their favorite news and entertainment content, has also been ranked number one in Nigeria and becomes the news app of choice in the country.
“Opera News is already on track to become the number one news and video app in Africa,” said Jørgen Arnesen, Global Head of Marketing and Distribution at Opera. “Over the coming year, the way people consume news and videos will change completely. We are proud to lead this transformation with Opera News.”
Back in December 2017, the Norwegian software developer Opera, known for its popular browsers for PCs and mobile devices used by hundreds of millions of users worldwide, announced its “Africa First” strategy, which aims to implement new internet solutions on the African continent before anywhere else.
“We are thrilled to see more than a million downloads of the app and that we rank above other apps like Whatsapp, and Facebook Messenger in Nigeria”. said Arnesen. “This milestone confirms our commitment to Africa on delivering high end tech products before than anywhere else.”
Released on Jan 9, 2018, Opera News is a news app with a powerful recommendation engine powered by artificial intelligence designed to keep people up-to-speed on all the things they love to read and watch. It delivers a variety of trending news and entertaining videos and gets smarter with each use, using machine learning to tailor content for the individual.
In addition to delivering great content, Opera News also saves up to 80 percent of the users’ mobile data usage thanks to its unique data-saving capabilities.
Opera News is currently the most downloaded app in Nigeria and among the top 10 across the African continent. It has been receiving overwhelmingly positive feedback. According to information from the Google Play Store, the app has received over two thousand user ratings, out of which 80 percent of them gave it five stars.
“We are thrilled to see the positive reactions towards Opera News. It seems the users like our fresh approach to news that comes with the app,” said Arnesen. “They can be sure that we will continue to provide them with more of their favorite videos, music, Premier League results and articles that satisfy all their cravings.”
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